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Marketing Mondays - 3 Ways You Can Get Your Products in the Hands of a Celebrity

There isn’t a day that goes by that we’re not bombarded with celebrity news. Those celebrities are often decked out in glittering jewels, beautiful clothing, or holding their children decked out in darling outfits. How do you get your products in their hands and what does that mean for business? Do people really care what celebrities are wearing?

Question: I want to revamp our tagline, but I have no clue where to start. What’s the best way to come up with one that truly reflects the unique gifts and shopping experience we offer without being too wordy?

Marketing Mondays - How to Launch Your Fourth Quarter Events Like a Rock Star

Earlier this month we covered how to create and market your event before it happens, both of which are really key—you won’t have much of an event if people don’t show up!

Marketing Mondays - Selling Using Social Media Sites

Ever tried to sell directly through a social media channel like Instagram even if you don’t have an e-commerce site? Considering most of us are digitally active daily, it seems remiss to not have a social media marketing plan in place.

Marketing Mondays - 5 Unusual Events to Host This Holiday Season

In one week, we’ll officially be in the all-important fourth-quarter season for retailers. It’s a favorite time of year for many, and retailers can make it even more fun when they organize events their customers want to attend! Events are fun and bring out people. The key to making them a success is to properly market and promote them.