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Content Continues to Reign

It wasn’t until 1997 that the term weblog entered our lexicon and since then, it seems content online has exploded. This year, it’s estimated there will be 31.2 million bloggers in the United States alone, according to statistica. Content reigns supreme and demand for good-quality material continues to rise. How brands use content to interact...CONTINUE READING
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Old School | New School

Are brick-and- mortar and online marketplaces virtually the same? Okay, so you’ve owned your brick-and-mortar shop for years (or are, perhaps, a retail newbie), and you’re feeling a bit overwhelmed. With the constant arrival of high-tech doodads, new-fangled social media connections, online competition, along with the day-to-day demands of running a retail business, you’re barely...CONTINUE READING
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